In a major boost for sports fans, China Media Group (CMG) and the International Olympic Committee (IOC) just shook hands 🤝 on a landmark media rights deal covering every Olympics from 2026 to 2032! The agreement was signed Sunday in Guangzhou, hours before the kickoff of China’s 15th National Games – talk about perfect timing! 🎉
New IOC President Kirsty Coventry, making her first China trip since taking office, called the deal a "powerful symbol of unity" between sports and media. 🌍⚡️ She highlighted how the partnership will use Olympic storytelling to "inspire global audiences and promote peace."
Former IOC chief Thomas Bach also joined the party, praising CMG’s world-class broadcasting chops during past collaborations. He passed the baton to Coventry, saying he’s excited to see the partnership "level up" under her leadership. 🚀
Here’s the scoop for viewers: CMG now holds exclusive broadcast rights in the Chinese mainland and Macao SAR for:
❄️ 2026 & 2030 Winter Olympics
☀️ 2028 & 2032 Summer Games
👦👧 Youth Olympics in 2026 & 2030
Bonus alert 🎨: The duo also unveiled the official logo for CMG’s coverage of the 2026 Milano-Cortina Winter Olympics – stay tuned for that icy visual vibe! ❄️🇮🇹
