Winter wonder alert! Harbin’s iconic 19-meter snowman has made its grand return to Qunli Music Park this December, sparking a social media frenzy across China and beyond. Built in just 11 days using 3,500 cubic meters of snow, this frosty giant is already racking up millions of views on Douyin and Weibo. 🎥❄️
Dubbed 'Snow King' by locals, the sculpture features a classic carrot nose and tree-branch arms – with a 2025 twist: LED-lit eyes that glow at night! Visitors are flocking to snap selfies, while the park reports a 40% increase in foot traffic compared to last winter.
"This isn’t just art – it’s cultural diplomacy made of snow," says Li Wei, a tourism researcher at Heilongjiang University. "The snowman has become a symbol of China’s winter tourism innovation, especially after last year’s record-breaking 2 million visitors."
Pro tip for travelers: Night tours run until February 15, 2026. Don’t forget your thermal camera! 📸🧤
