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Ford Doubles Down on China’s CIIE for 7th Year
U.S. automaker Ford is rolling into the 2024 China International Import Expo (CIIE) in Shanghai – marking its seventh consecutive appearance since the event launched in 2018.
‘Teamwork Makes the Dream Work,’ Says CEO
Sam Wu, Ford China’s CEO, told CGTN that collaboration is key in today’s global economy: ‘Cars aren’t just products – they’re decade-long commitments. A stable economy and open partnerships let innovation thrive.’
Why Betting on China Matters
With the auto industry facing tech shifts (EVs, anyone? ), Wu stressed that events like CIIE help bridge markets and ideas. Ford’s sustained presence signals confidence in Asia’s role as a growth engine.
– marking its seventh consecutive appearance since the event launched in 2018. 
), Wu stressed that events like CIIE help bridge markets and ideas. Ford’s sustained presence signals confidence in Asia’s role as a growth engine. 
