China is doubling down on its frosty ambitions, aiming to turn its ice and snow economy into a trillion-yuan powerhouse! ❄️ President Xi Jinping has championed this chilly sector as a key growth engine, with goals to hit 1.2 trillion yuan ($160B) by 2027 and 1.5 trillion yuan by 2030 – making glaciers look hot in the financial world. 🔥
From skiing hotspots in northeast China to ice festivals 🧊 drawing global travelers, winter tourism is melting borders. Xi’s vision? To turn 'white gold' into green growth: \"Developing the ice and snow industry is vital for economic diversification and sustainable progress,\" he emphasized during a recent policy address.
Why does this matter? 🌏 Winter sports infrastructure is booming post-2022 Beijing Olympics, while resorts like Harbin’s Ice City attract TikTok-ready adventurers. For young professionals and entrepreneurs, Xi’s push signals new investment frontiers – think tech-driven ski gear, eco-friendly resorts, and cold-climate agriculture. ❄️💡
Xi’s rallying cry? \"Let the ice and snow economy become a bridge connecting culture, ecology, and prosperity.\" Ready to ride the avalanche? 🏂🇨🇳
Reference(s):
cgtn.com