⚡ Game-changing alert! Soccer fans across the Chinese mainland and Macao can now catch every La Liga match live thanks to a groundbreaking partnership between China Media Group (CMG) and Spain's top football league. The multi-platform deal covers CCTV, CGTN, and digital channels – perfect for Gen-Z viewers glued to their screens! 📱💻
La Liga president Javier Tebas told CGTN's Mike Fox this collaboration \"opens new doors for cultural exchange through football.\" He emphasized China's growing role in global sports fandom, calling it \"a market that understands technical football and young talent.\" 🗣️🌟
While discussing league innovations, Tebas teased upcoming tech integrations – think augmented reality stats and fan-voted highlight reels. 📊🔥 The chat also touched on UEFA Champions League reforms, with Tebas advocating for \"competitions that keep traditional clubs strong while nurturing emerging teams.\"
With this deal, late-night viewers can now watch Barcelona's teenage phenoms and Real Madrid's veterans battle it out – no VPN required! 🌙🏆
Reference(s):
Exclusive: La Liga president Tebas talks about cooperation with CMG
cgtn.com