Step into the future of cultural celebration at the 9th China International Festival of Intangible Cultural Heritage, where dragon boat rhythms sync with VR headsets! ๐โจ This yearโs event is rewriting tradition with digital tai chi sessions and 3D oracle bone script decoders โ think Rosetta Stone meets the metaverse. ๐ถ๏ธ๐
Foodies, rejoice! From holographic displays of 2,000-year-old recipes to pop-up stalls serving ICH-protected delicacies, the festival proves history can be delicious. ๐ฅ๐ Meanwhile, entrepreneurs are buzzing about ICH IP licensing trends, as global brands collaborate with artisans to turn embroidery patterns into streetwear and porcelain motifs into tech accessories. ๐๐ป
Over 50 countries are participating, with visitors testing AR-powered traditional instruments and sharing their #CultureRemix takes. As one Gen-Z attendee told us: Itโs like Coachella for history nerds โ but with better WiFi.
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Live: Dragon Boat Festival reimagined โ Tradition meets tech
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