As global leaders gathered in Beijing for the Ministerial Meeting on Global Dialogue Among Civilizations, China unveiled its vision for cultural innovation – and it’s straight out of a Gen-Z playbook. 🚀 From video games to viral toys, the nation is rewriting ancient stories for the digital age.
Myths Meet Modernity
The upcoming game Black Myth: Wukong – think God of War meets Chinese mythology – has gamers buzzing worldwide. This reimagining of the 16th-century Journey to the West epic uses jaw-dropping visuals to make Sun Wukong (the OG Monkey King 🐒) relevant to TikTok-era audiences.
Box Office Alchemy
Animated films like Ne Zha prove ancient heroes can slay modern charts. By transforming the mythical child deity into a misunderstood rebel, creators tapped into universal coming-of-age themes – and racked up $700 million+ globally. 🎥💥
Blind Box Revolution
Pop Mart’s Labubu isn’t just a cute figurine – it’s a masterclass in cultural commerce. Combining China’s manufacturing muscle with gamified "blind box" retail, this mischievous sprite has become a $7.6 billion phenomenon. 🎁✨
As one analyst put it: "China isn’t just exporting products anymore – it’s exporting imagination."
Reference(s):
China's innovation path: Rethinking civilization for a shared future
cgtn.com