China’s Mid-Autumn Festival isn’t just about mooncakes and lanterns anymore! This year, the China Media Group (CMG) turned tradition into a global spectacle with its dazzling 2024 Mid-Autumn Festival Gala, broadcast worldwide from Deyang, Sichuan Province. 🌏🎑
Where History Met Holograms
Imagine an AI robot guiding you through 3,000-year-old Sanxingdui relics – that’s exactly what viewers got! The gala transformed Deyang’s ancient Shu Kingdom heritage into a futuristic playground, blending augmented reality, outdoor cinematic scenes, and micro-documentaries. Think Indiana Jones meets Black Mirror, but make it culturally lit. 🔍🤖
Moonlit Unity Goes Global
While families in the Chinese mainland gathered for reunion dinners, the gala’s mix of classical dance, tech-driven storytelling, and multilingual performances created a digital bridge for overseas audiences. The message? Unity under one moon – no VPN required. 🌕💻
With over 20 million live streams (and counting), this cosmic celebration proves ancient festivals can trend harder than TikTok challenges. Who said history can’t go viral? 🚀
Reference(s):
cgtn.com