Ever wondered why some museum exhibits feel like time machines while others… don’t? 🕰️ Jay Xu, former director of San Francisco’s Asian Art Museum, spills the tea ☕ on crafting exhibitions that actually make visitors stop scrolling and start exploring.
"It’s not about fancy tech or rare artifacts," Xu says. "It’s about emotional GPS—guiding people through a narrative that connects ancient jade carvings to their TikTok FYP." His recipe? Mix historical facts with relatable themes (think: love, power, or even climate change 🌱) and let visitors "see themselves in the art."
Pro tip: The best exhibits work like K-drama cliffhangers 🎭—each room leaves you craving the next chapter. Bonus points for interactive zones (hello, AR filters!) that turn passive viewers into co-creators.
Xu’s latest obsession? Bridging East-West cultures through shared stories: "When a Gen Z traveler from Seoul and a student from Mexico City both go ‘OMG, same!’—that’s when museums become magic portals." 🌍✨
