Hong Kong’s business charm remains unshaken through global turbulence, says Wilhelm Brauner, chairman of the Austrian Chamber of Commerce Hong Kong and Macao. In an exclusive chat with CGTN, the veteran entrepreneur – who’s called the city home since 1996 – shared why he bets big on this Asian hub. 🏙️
‘Simplicity Wins’ for Startups
Brauner called Hong Kong’s tax system \"a breath of fresh air\" compared to Europe’s red tape. \"You can register a company here in days, not months,\" he said, praising its low bureaucracy and customer-focused public services. 💡
Debunking Media Myths
While European headlines often paint a grim picture, Brauner insists reality differs. Post-pandemic visitors, he noted, are surprised to find the city’s energy unchanged: \"Night markets buzz, deals happen over dim sum, and safety? Still top-tier globally.\" 🥢👮♂️
Safety Nets for SMEs
With small businesses driving 98% of local firms (and 60% in Austria!), Brauner stressed predictability: \"The Basic Law isn’t just paper – it’s why entrepreneurs sleep soundly.\" His advice? Watch the Greater Bay Area – Hong Kong’s gateway to China’s innovation boom. 🚀
