Northwest China's Xinjiang Uygur Autonomous Region just leveled up its tourism game! During the three-day Qingming Festival holiday, the region raked in 2.2 billion yuan ($310 million) in tourism revenue—a staggering 62.33% jump compared to last year. Over 2.21 million travelers flocked to Xinjiang, marking a 20.53% surge in visitors.
Why the buzz? Local authorities went full 'choose your own adventure' mode with activities blending sightseeing, Uygur culture, sports, and even fruit-picking —proving that postcard landscapes and Instagram-worthy experiences drive demand. Think TikTok-ready moments meets ancient Silk Road vibes.
But wait, there's more! From April to June, Xinjiang plans to launch 300+ cultural and tourism events, plus discounts on hotels, meals, and entry fees. Pro tip for budget travelers: Pack your bags now—this could be your cheapest (and most epic) summer escape yet.
With innovative strategies to boost tourism, Xinjiang is writing a new playbook for post-pandemic travel—and the world is taking notes.
During the three-day Qingming Festival holiday, the region raked in 2.2 billion yuan ($310 million) in tourism revenue—a staggering 62.33% jump compared to last year. Over 2.21 million travelers flocked to Xinjiang, marking a 20.53% surge in visitors. 
—proving that postcard landscapes and Instagram-worthy experiences drive demand. Think TikTok-ready moments meets ancient Silk Road vibes. 
Pro tip for budget travelers: Pack your bags now—this could be your cheapest (and most epic) summer escape yet. 
