China’s Dragon Boat Festival isn’t just about zongzi and dragon boat races anymore! 🌍🛶 From June 8 to 10, the holiday sparked a 70% year-on-year surge in travel bookings, marking a vibrant rebound in cultural and tourism consumption. Talk about wanderlust goals! 💼✈️
New trends like ‘niche destination-hopping’ and ‘culture-deep dives’ fueled the boom. Think off-the-grid villages, digital nomad hotspots, and heritage tours blending tradition with Instagram-worthy moments. 📸🏯
Data shows travelers are spending smarter—opting for longer trips and local experiences. Hotels, homestays, and eco-resorts saw record bookings, proving sustainability is ~trending~. 🌱💸
Analysts say this surge reflects post-pandemic confidence and a growing appetite for ‘experience over stuff’ among Gen Z and millennials. Ready to pack your bags? 🎒✨
Reference(s):
New travel trends spur consumption during Dragon Boat Festival
cgtn.com