China’s silver screen is lighting up this National Day holiday! The country’s box office earnings—including pre-sales—have rocketed past 1 billion yuan ($142 million) as of October 3, according to data from Beacon Professional. With the holiday week still in full swing, the numbers hint at a blockbuster week for theaters nationwide.
This milestone highlights a post-pandemic resurgence in entertainment spending, as millions flock to cinemas during the weeklong break celebrating the nation’s founding. The National Day holiday has long been a golden period for China’s film industry, dubbed the 'Golden Week' for box office sales. This year’s lineup, packed with patriotic dramas and family-friendly flicks, has struck a chord with audiences of all ages.
Analysts note the surge reflects not just pent-up demand but also the growing cultural influence of homegrown films. While Hollywood movies once dominated, local productions now lead the charge, resonating with themes of national pride and modern storytelling.
For young professionals and students, the trend offers a snapshot of China’s evolving cultural landscape—and a reminder of how entertainment drives economic momentum. With streaming platforms on the rise, cinema’s enduring appeal proves that the magic of the big screen isn’t fading anytime soon.
Reference(s):
cgtn.com