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Saudi Arabia is rolling out the red carpet for travelers from the Chinese mainland, aiming to welcome 5 million visitors by 2030! The Kingdom, which recently joined BRICS, is upgrading its tourism game with mega investments in luxury resorts, tech-driven travel tools, and cultural bridges to attract globetrotters.
In an exclusive chat with CGTN, Saudi Tourism Minister Ahmed Al-Khateeb shared: \"We're combining Arabia’s rich heritage with futuristic experiences—think AI-powered guides and next-level hospitality.\" From streamlined e-visas to Mandarin-speaking concierge services, Saudi is making it easier than ever for Chinese travelers to explore its ancient ruins, desert adventures, and Red Sea beaches.
Why the focus? With China’s outbound tourism booming post-pandemic, Saudi’s $800 billion Vision 2030 plan aims to diversify its economy. Think K-pop meets AlUla: the strategy includes partnerships with influencers and events highlighting shared cultural ties.
Will it work? With direct flights expanding and TikTok-friendly campaigns trending (#SaudiSecrets, anyone?), this could be the start of a new travel era. Pack your bags—or at least your phone charger.
The Kingdom, which recently joined BRICS, is upgrading its tourism game with mega investments in luxury resorts, tech-driven travel tools, and cultural bridges to attract globetrotters.
From streamlined e-visas to Mandarin-speaking concierge services, Saudi is making it easier than ever for Chinese travelers to explore its ancient ruins, desert adventures, and Red Sea beaches.
