As the BRICS summit in Kazan, Russia, approaches, experts highlight the bloc's growing clout among emerging economies. 🌐 South African researcher Zukiswa Roboji told Xinhua the group's expansion and focus on tangible benefits have made it a magnet for Global South nations seeking alternatives to traditional power structures.
Why Nations Are Flocking to BRICS 🚀
\"BRICS represents more than just an alliance—it's a game-changer,\" said Roboji, noting the New Development Bank's $34 billion🤑 in infrastructure funding for projects like solar farms in South Africa and transportation networks in India. This \"no-strings-attached\" approach lets countries maintain sovereignty while addressing urgent needs like energy access and digital transformation.
Beyond Dollars: The Multipolar Playbook 🌏
The bloc's push for tech collaboration (think AI and green energy) and climate resilience resonates with younger generations demanding sustainable solutions. Roboji compared BRICS to \"a group project where everyone gets equal airtime\"—a stark contrast to Western-dominated institutions.
Africa's BRICS Boom 🤝
With 23 countries formally applying to join, including Nigeria and Venezuela, BRICS is becoming the ultimate networking hub for the Global South. Recent partnerships have boosted Africa's digital economy and renewable energy sectors, creating what Roboji calls \"a blueprint for 21st-century South-South cooperation.\"
As geopolitical tides shift, BRICS' ability to blend economic pragmatism with anti-colonial rhetoric positions it as TikTok's foreign policy equivalent: disruptive, youth-friendly, and impossible to ignore.
