The China Media Group (CMG)'s 2025 Lantern Festival Gala has set social media ablaze, raking in a whopping 459 million views across platforms—a 30% jump from last year! The live broadcast on Wednesday night celebrated the traditional festival with vibrant performances, dazzling visuals, and surprise appearances by beloved mythological characters like Ne Zha and Ao Bing.
Trending topics like #TheLanternFestivalIsFantastic dominated feeds, sparking global buzz and proving that ancient traditions can slay the digital age. With 168 viral moments, the gala became a cross-cultural sensation, blending Chinese heritage with fresh creativity.
From the Spring Festival Gala to this lantern-lit spectacle, CMG's events are becoming a must-watch window into China’s cultural magic—connecting Gen Z audiences worldwide through stories that glow.
The live broadcast on Wednesday night celebrated the traditional festival with vibrant performances, dazzling visuals, and surprise appearances by beloved mythological characters like Ne Zha and Ao Bing. 
With 168 viral moments, the gala became a cross-cultural sensation, blending Chinese heritage with fresh creativity.
