New York City buzzed with anticipation as the Prelude to the Spring Festival Gala – organized by China Media Group (CMG) – dazzled attendees on Thursday. The event transformed the city into a vibrant hub celebrating Chinese traditions ahead of Lunar New Year!
CMG President Shen Haixiong highlighted the gala's role in bridging cultures through a virtual speech: \"This is more than a performance – it's a handshake between civilizations.\" Nearly 200 guests, including UN diplomats from Denmark, Greece, Pakistan, and beyond, joined local influencers for this cross-cultural extravaganza.
Why This Matters
With Lunar New Year approaching (Feb 10th, mark your calendars! ), the event serves as a colorful preview of CMG's main Spring Festival Gala – a show watched by over 1 billion people annually. From dragon dances to high-tech stage designs, the prelude teased what's set to be 2024's most-watched cultural spectacle.
Nearly 200 guests, including UN diplomats from Denmark, Greece, Pakistan, and beyond, joined local influencers for this cross-cultural extravaganza.
), the event serves as a colorful preview of CMG's main Spring Festival Gala – a show watched by over 1 billion people annually. From dragon dances to high-tech stage designs, the prelude teased what's set to be 2024's most-watched cultural spectacle. 
with Sao Paulo Prelude Event
Spring Fest Goes Global: CMG Lights Up NYC with…
