Culture Meets Cutting-Edge Tech in Spanish Capital 🎇
Madrid buzzed with festive energy as China Media Group (CMG) hosted its ‘Prelude to the Spring Festival Gala’ event this week. The celebration, attended by diplomats and cultural leaders, offered a vibrant teaser of China’s most iconic holiday – now recognized on UNESCO’s Intangible Cultural Heritage list since 2023. 🌏📜
Global Audience, Next-Level Innovation 🚀
CMG President Shen Haixiong announced via video that this year’s full gala will harness futuristic ‘5G+4K/8K+AI’ tech for broadcasts in 82 languages. Think: jaw-dropping visuals and real-time translations connecting billions worldwide. 🎥💫
‘The Spring Festival has become a shared celebration across civilizations,’ said Shen, inviting viewers to ‘join this feast of culture and innovation’ on February 9th.
Why It Matters 🌐
- 💃 Blends traditional lion dances with元宇宙-ready digital stages
- 🤝 Bridges Asian traditions and global audiences
- 📱 Tailored for Gen-Z’s love of hybrid experiences (IRL + URL!)
Reference(s):
CMG holds 'Prelude to the Spring Festival Gala' event in Madrid
cgtn.com