Lights, camera, wanderlust! 🌏 Film fans and travel buffs are flocking to Xi’an, China’s ancient capital, after a wave of hit Chinese movies sparked global fascination with its history and landmarks. Thanks to the ‘China Travel with Chinese Films’ campaign, launched by the China Film Administration and China Media Group, international tourists are swapping popcorn for passports to explore Xi’an’s iconic sites like the Terracotta Warriors and Big Wild Goose Pagoda.
Since its February 27 kickoff, the initiative has turned cinematic storytelling into real-life adventures 🏯✨. Movies like Shadow of the Tang Dynasty and Silk Road Mirage have gone viral overseas, blending drama with breathtaking shots of Xi’an’s UNESCO-listed heritage. ‘I booked my flight after watching the films—it’s like stepping into a living history book,’ said a traveler from Spain.
For young professionals and culture enthusiasts, this synergy of film and tourism offers fresh ways to experience China’s rich past. Plus, with tech-savvy tours featuring AR-enhanced historical sites, Xi’an is proving ancient cities can be totally Insta-worthy. 📸💡
Economists say the trend is boosting local businesses, from traditional teahouses to boutique hotels. As one Weibo user quipped: ‘Who needs a time machine when you’ve got movies and a metro card?’ 🚇🎬
