What if your biggest kitchen disasters became your superpower? 🦸♂️ Meet Du Jiankun, a Shandong-based dessert shop owner turned social media sensation who’s redefining #FailureGoals with burnt Basque cheesecakes and collapsed tiramisu.
Dubbed the ‘fail vlogger’ by Gen Z fans, Du’s chaotic baking attempts – filmed in his modest shop – have racked up millions of views. His secret sauce? Turning kitchen nightmares into ‘electronic desserts’ that soothe modern anxieties. 🧁💻
‘Every collapsed jar cake taught me something,’ Du tells us through a cloud of wayward popcorn (yes, that happened). His journey from amateur baker to digital comfort-food creator proves that sometimes, the sweetest victories come from sticky situations. 🍯
🔥 Pro tip for creators: Du’s story shows authenticity beats perfection. As one fan commented: ‘Watching his fails after my 9-to-5 feels like a warm hug!’
