🎤 From hosting TV shows in Africa to pioneering digital content in Beijing, David Mbeha’s story is a masterclass in cultural bridge-building. In an exclusive chat with CGTN’s Ioana Gomoi, the media maven opens up about his evolution from traditional broadcasting to cutting-edge digital storytelling.
💡 “Media isn’t just about screens—it’s about connections,” says Mbeha, who’s become a key voice in Africa-China creative collaborations. His Beijing-based projects now blend short videos, AI-driven narratives, and live-streamed cultural exchanges that rack up millions of views across both continents.
🌍 With cross-border media partnerships growing 40% this year alone, Mbeha predicts: “The next viral trend won’t come from one country—it’ll be born where Lagos meets Beijing.” His latest project? A TikTok-style platform co-developed with Chinese tech whizzes, designed to spotlight untold stories from African startups and Shanghai’s innovation hubs alike.
📱 For young creators watching, his advice hits home: “Your phone isn’t just a camera—it’s a passport to the global stage.” As 2025 winds down, Mbeha’s prepping a bilingual podcast series that could redefine how Gen Z consumes news. Watch this (digital) space! ✨
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From TV host to digital innovator: David's journey in Beijing
cgtn.com








