China Media Group (CMG) just dropped a major move for digital content creators! 🚀 On April 30, the media giant unveiled its 'China in Micro-Dramas' cooperation plan during a star-studded ceremony in Beijing. Think bite-sized stories with big cultural impact – perfect for Gen Z's snackable content cravings.
The initiative brings together top officials like CMG President Shen Haixiong and National Radio and Television Administration deputy head Dong Xin, signaling strong government-backed support for innovative storytelling. With micro-dramas gaining TikTok-level popularity in China, this collaboration aims to spotlight social themes and cultural heritage through quick, engaging formats.
No popcorn needed – these micro-dramas promise to deliver China's rich narratives in digestible, scroll-friendly episodes. 📱 Could this be the next big export in the K-drama style wave? Stay tuned!
Reference(s):
cgtn.com