Media collaborations just got a major upgrade as China's CGTN and Kazakhstan's Silk Way TV launched a dynamic series of joint programs ahead of the 2024 Shanghai Cooperation Organization (SCO) Summit in Astana. 🚀 The move aims to spotlight the SCO's role in fostering regional unity and economic growth, blending cross-border storytelling with expert insights.
🗣️ Anchors from Beijing and Astana kicked off the partnership with a virtual teleconference, diving into themes like economic cooperation, cultural bridges, and the SCO's evolving agenda. Scholars from both countries dropped knowledge bombs on how the organization is shaping Asia's future. Think of it as a TED Talk meets global newsroom! 💡
🔍 Two special segments—produced by senior journalists—will unpack the SCO's achievements and China-Kazakhstan ties, covering everything from trade deals to pop culture exchanges. Plus, a live roundtable at Silk Way's Astana HQ will bring fresh takes on cross-border collaboration. Spoiler: It’s not your average Zoom meeting. 😎
📢 Xu Zhaoqun from CGTN highlighted the networks' shared mission to deliver 'authentic, impactful stories,' while Silk Way’s Ainur Imangali called media 'a bridge for cultural understanding.' Translation: Expect more collabs that make global news feel like a group chat. 💬
📅 Catch the programs starting late June on TV and digital platforms. With Silk Way broadcasting in 6 languages across 118 countries, this partnership is a masterclass in how media can unite audiences—no passport required. ✈️
