Beijing’s air is buzzing with more than just autumn breeze this week—it’s rich with the aroma of freshly roasted African coffee beans! The 2024 Cafe Show China opened Friday, transforming the capital into a global coffee hub and spotlighting Africa’s java heritage ahead of the Forum on China-Africa Cooperation (FOCAC) Summit starting Wednesday.
🌐 From Uganda’s volcanic slopes to Ethiopia’s ancient highlands, the event brings together farmers, importers, and government reps to brew new connections. Ethiopia—the birthplace of coffee—kicked off the show with a mesmerizing Kahawa ceremony, where a woman traditionally roasts, grinds, and serves coffee in a ritual older than TikTok trends. Talk about *authentic* caffeine culture!
💼 With FOCAC around the corner, the showcase isn’t just about sips—it’s a gateway for 🇨🇳-Africa trade partnerships. 'This is where specialty coffee meets business opportunities,' said a Rwandan farm owner, while Chinese importers snapped up samples of floral Ethiopian Yirgacheffe beans. ☕💰
Whether you’re a #CoffeeLover or a startup founder eyeing global markets, this blend of culture and commerce is a wake-up call worth noticing!
