Hold onto your remotes, sports fans! 🇨🇳 China Media Group (CMG) just dropped its 2025 broadcast roadmap at a star-studded Beijing event, promising a blockbuster year for athletic entertainment. With 56 major competitions on the roster – from the icy thrills of the Asian Winter Games to the globetrotting World Games – there’s something for every adrenaline junkie.
🎯 The big plays? CMG’s flagship channel CCTV-5 is leveling up with five revamped shows and a digital expansion to keep Gen Z hooked. “We’re bridging the gap between tradition and innovation,” said CMG President Shen Haixiong at the event, while IOC head Thomas Bach cheered via video: “Your Olympic coverage sets the gold standard!” 🏅
📅 Mark your calendars for 2025 highlights:
- ❄️ Asian Winter Games – snow meets showstopping action
- 🌍 World Games – where breakdancing and tug-of-war collide
- 💻 Two brand-new digital shows launching for CCTV-5’s 30th birthday
Whether you’re a late-night streamer or a primetime traditionalist, CMG’s got your sports fix covered. Game on! 🎮✨
Reference(s):
CMG holds event to introduce key competitions for broadcast in 2025
cgtn.com