China Media Group just leveled up sports broadcasting with its new 8K multi-functional hall in Milan – and it’s about to make the 2026 Winter Olympics look *crisp*! 🎥✨ Located in the International Broadcast Center, this tech marvel features a jaw-dropping 275-inch screen and 30 surround speakers that’ll make you feel every ice skate carve and ski jump. 🏂🔊
During this year’s Games, CMG will deliver ultra-HD coverage of marquee events like figure skating, short track speed racing, and the iconic opening/closing ceremonies. Think of it as front-row seats with pixel-perfect closeups – no snow goggles required! ❄️👀
"This isn’t just a studio – it’s a global collaboration showcasing China’s 8K leadership," said Cheng Kun, the project lead. The facility marks CMG’s first joint venture with Olympic Broadcasting Services, blending cutting-edge production tech with that signature Olympic drama. 🥇💻
Forget 4K – the future of sports viewing just got an icy-cool upgrade! Which event will you stream in eye-popping 8K? 📲⏯️
