China’s Gen Z Fuels Nostalgia Economy 
Chinese brands target Gen Z’s love for childhood nostalgia, with 94.7% buying retro snacks. How nostalgia became big business!
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Chinese brands target Gen Z’s love for childhood nostalgia, with 94.7% buying retro snacks. How nostalgia became big business!
Hit TV drama ‘Blossoms Shanghai’ sparks a tourism boom in Shanghai’s historic Huanghe Road, blending nostalgia with modern wanderlust.