Hold onto your chargers, tech lovers! The global smartphone market is powering up for a 2024 rebound, with shipments expected to rise 3% after a sluggish 2023. According to Counterpoint Research, easing inflation and AI-driven premium devices are the secret sauce driving this glow-up!
Emerging markets like India, the Middle East, and Africa are leading the charge, especially in the budget segment ($150-$249 phones). Spoiler: This category could grow 11% thanks to stabilized currencies and fierce competition between Chinese giants like Xiaomi and Vivo. Even the Caribbean and Latin America are jumping on the bandwagon!
Meanwhile, premium phones ($600-$799) are getting a 17% boost from two wordѕ: foldable screens and ChatGPT-level AI magic . Apple and Huawei are set to dominate this space, with iPhones gaining traction in developing economies and Huawei flexing its new Kirin chipset in the Chinese mainland.
But there’s drama too: Huawei’s comeback reportedly caused a 24% drop in iPhone sales in China early this year. Will the rivalry spark even cooler tech? Stay tuned!
The global smartphone market is powering up for a 2024 rebound, with shipments expected to rise 3% after a sluggish 2023. According to Counterpoint Research, easing inflation and AI-driven premium devices are the secret sauce driving this glow-up!
Emerging markets like India, the Middle East, and Africa are leading the charge, especially in the budget segment ($150-$249 phones). Spoiler: This category could grow 11% thanks to stabilized currencies and fierce competition between Chinese giants like Xiaomi and Vivo. Even the Caribbean and Latin America are jumping on the bandwagon!
. Apple and Huawei are set to dominate this space, with iPhones gaining traction in developing economies and Huawei flexing its new Kirin chipset in the Chinese mainland.
Will the rivalry spark even cooler tech? Stay tuned!
