Move over, paperbacks—China’s readers are flipping through pixels instead! 📱💡 A new report reveals digital reading is dominating bookshelves, fueled by tech innovations and partnerships with e-commerce giants. Released on #WorldBookDay, the survey by the Chinese Academy of Press and Publication shows adults read 4.75 physical books on average in 2023, a slight dip from 2022. But the real story? Digital platforms are booming!
China’s 14th Five-Year Plan doubles down on building a ‘nation of readers,’ prioritizing nationwide literacy campaigns. With apps, e-readers, and bite-sized audiobooks going viral, even commuters are swapping scrolls (the ancient kind) for smartphone screens. 🚄📖
\"Tech is reshaping how we connect with stories,\" says a Beijing-based literature student. \"It’s not just convenience—it’s a cultural shift.\" 🌍✨ As physical book sales hold steady, analysts predict digital adoption will keep soaring, blending tradition with 21st-century hustle. Who needs a library card when your phone’s the new bookshelf?
Reference(s):
World Book Day: Innovations digitize reading habits in the new age
cgtn.com