East Meets East: China's Gaming Boom Steals the Spotlight
The Tokyo Game Show 2024 has become a global playground for Chinese developers, with jaw-dropping displays of cultural storytelling and cutting-edge tech drawing massive crowds since its September 26 opening. Over 985 exhibitors from 44 countries and regions have transformed Makuhari Messe into a neon-lit tech wonderland – but it's China's pavilions that are generating the loudest buzz.
Culture Meets Controller
From martial arts-inspired RPGs to mythology-rich mobile games, Chinese studios are proving cultural depth drives engagement. 'We're seeing a shift where tradition becomes innovation,' noted one Tokyo-based streamer, live-testing a game featuring zha cai (Chinese pickles) power-ups – because why not?
Global Playground, Local Flavors
While the event highlights Japan's gaming legacy, this year's record turnout underscores Asia's evolving creative axis. Industry analysts point to China's 14.5% year-on-year export growth in gaming tech as a key factor reshaping the $200 billion global market.
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Chinese gaming companies in spotlight at Tokyo Game Show 2024
cgtn.com