Move over, tropical getaways—Harbin’s frosty wonderland just stole the spotlight! 🌨️ The capital of northeast China’s Heilongjiang Province became the go-to destination for thrill-seekers and culture lovers during the New Year holiday, with its iconic Harbin Ice and Snow World drawing record crowds. Think giant ice castles glowing like Elsa’s palace, next-level snow sculptures, and enough winter sports to fuel a million TikTok videos. ❄️📸
Data from Tongcheng Travel reveals the city’s tourism revenue skyrocketed as visitors flocked to experience its unique blend of icy art and warm hospitality. From adrenaline-pumping ice slides to cozy local eateries serving steaming dumplings, Harbin nailed the #WinterGoals vibe. \"It’s like stepping into a real-life Frozen kingdom—but with better noodles,\" laughed one traveler from Shanghai.
With sustainable tourism initiatives and new cultural events in the pipeline, Harbin is proving that winter destinations can be hot all year round. ❄️🔥
Reference(s):
Ice and snow heat up Harbin's tourism sector during New Year holiday
cgtn.com