China’s tourism sector is buzzing like a K-pop concert crowd ahead of the Spring Festival, with travel bookings multiplying faster than viral TikTok trends! 🎉 According to data from travel platform Ctrip, demand for domestic trips, outbound journeys, and international visitors has surged compared to last year’s holiday season.
Why the Wanderlust Wave?
Spring Festival—China’s biggest family reunion holiday—is driving a post-pandemic travel revival. Think bustling ancient temples, neon-lit megacities, and ski resorts packed with Gen-Z adventurers. Domestic hotspots like Harbin’s ice festivals and tropical Hainan are trending, while Southeast Asia and Europe top outbound wishlists. 🌏❄️
Global Connections
Inbound travel is also rising, with eased visa policies attracting more visitors to explore China’s cultural gems—from the Great Wall to Chengdu’s pandas. 🐼 Experts say this boom highlights renewed confidence in tourism and cross-border exchanges, blending tradition with modern travel cravings.
Reference(s):
China's tourism industry witnesses surge in run-up to Spring Festival
cgtn.com