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In the heart of China’s Henan Province, a once-sleepy county is now buzzing with the rhythm of innovation. Pingyu County’s Outdoor Leisure Products Industrial Park has become a global hub for camping enthusiasts, producing everything from sleek camping trailers to Instagram-worthy folding chairs. With 90% of its products shipped to over 60 countries and regions, this small community of 72,000 residents is punching way above its weight.
The industry’s growth is no small feat: 95 local enterprises—including 11 ‘unicorn’ factories earning over $13.7 million annually—have created 50,000 jobs. In 2024 alone, the sector’s output soared past 10 billion yuan ($1.37 billion), proving that big ideas can thrive in unexpected places.
From European glampers to Australian adventurers, Pingyu’s gear is redefining outdoor leisure worldwide. Who knew your next adventure might start in a Chinese county you’ve never heard of?
With 90% of its products shipped to over 60 countries and regions, this small community of 72,000 residents is punching way above its weight.
The industry’s growth is no small feat: 95 local enterprises—including 11 ‘unicorn’ factories earning over $13.7 million annually—have created 50,000 jobs. In 2024 alone, the sector’s output soared past 10 billion yuan ($1.37 billion), proving that big ideas can thrive in unexpected places.
From European glampers to Australian adventurers, Pingyu’s gear is redefining outdoor leisure worldwide. Who knew your next adventure might start in a Chinese county you’ve never heard of? 
