🍵 The Sweet Taste of Strategy
Guilin GFS Monk Fruit Corp., a powerhouse in the world's monk fruit trade, just dropped a masterclass in business resilience. Once tethered to the U.S. market, this Chinese exporter faced a bitter truth: relying on one customer was risky business. 💼
🌪️ Weathering the Trade Storm
CEO Lan Fusheng didn’t sugarcoat it: 'Trade tensions could’ve wiped us out,' he admitted. But instead of folding, the company brewed a bold five-year plan. By slashing U.S. reliance to under 50% and onboarding 1,600+ global partners, they turned potential crisis into a comeback story. 📈
'Diversification isn’t just a buzzword—it’s survival,' Lan told reporters, highlighting how the move shielded the company from market shocks.
🌐 The New Global Recipe
While many businesses still reel from trade war impacts, Guilin GFS now ships its natural sweeteners to 30+ countries. Lan credits China’s 'adaptability' for navigating choppy waters, proving that even niche industries can thrive with smart pivots. 🚀
Reference(s):
cgtn.com