Imagine hillsides glowing like embers under an autumn sun—this is the fiery spectacle of Liulin County in Shanxi Province, where broom grass (yes, the Kochia plant! 🌿) is painting the landscape red and rewriting local fortunes.
Forget pumpkin spice lattes—this season’s hottest trend is sustainable village economics! Farmers here have turned 12 hectares of rugged terrain into a crimson cash crop, harvesting the grass to craft traditional brooms. From planting to processing and sales, the full industry chain is boosting incomes faster than TikTok trends go viral.
💡 Why it’s lit: The grass isn’t just pretty—it’s practical. Dried and bundled, these brooms are flying off shelves across markets, proving that rural innovation can be as vibrant as a K-pop dance challenge. Locals say the project has become their 'autumn gold,' blending cultural heritage with modern hustle.
🚜 One villager shared: 'We used to see these hills as barren. Now, they’re our treasure.' Talk about a glow-up!
