China's film industry is ringing in the Year of the Horse with record-breaking numbers! 🐎 The 2026 Spring Festival holiday (February 15–23) saw box office revenues surge past 3 billion yuan ($434.25 million), fueled by six major releases that dropped on Lunar New Year's Day (February 17).
From laugh-out-loud comedies to edge-of-your-seat sci-fi, this year’s lineup catered to all tastes. Family-friendly stories and patriotic themes dominated screens, proving that cinematic storytelling remains a cornerstone of holiday traditions. 🎥❤️
With presales included, the 2026 box office has already crossed 5.5 billion yuan—a clear sign that movie theaters are thriving post-pandemic. Analysts say the strong performance reflects both rising consumer confidence and studios’ strategic focus on culturally resonant content.
As the holiday continues through February 23, industry watchers are betting on even bigger numbers. Which film will take the crown? Stay tuned! 👑🍿
