📱 TikTok’s new U.S.-majority ownership structure is causing waves across the app’s creator community this year, with debates heating up over content control and algorithmic transparency. As of February 2026, the platform’s pivot raises fresh questions: Who gets to decide what trends—or gets silenced?
Creators in Los Angeles, New York, and beyond report growing uncertainty about income stability and visibility. 'My videos about climate activism already face shadowbanning,' says @EcoWarriorJade, a TikToker with 500K followers. 'Now, with ownership changes, it’s like playing roulette with my livelihood.'
Experts warn the shift could reshape digital free speech norms, while U.S. lawmakers push for tighter oversight. Meanwhile, TikTok’s parent company insists the move will 'localize decision-making' and improve user experience. 🎥💬
Ediz Tiyansan reports from Los Angeles. Stay tuned for updates.
