Harbin, China’s frosty gem, just scored a major win! On December 16, 2025, UN Tourism officially named the northeastern city a global leader in ice-snow tourism development — a first for Asia. ❄️ With its iconic Ice and Snow World festival (think frozen castles straight out of Frozen 3 vibes 🏰), Harbin has become a must-visit for thrill-seekers and Instagrammers alike.
This winter, the city is doubling down with 100+ themed events — from ice-climbing challenges to aurora-light art installations. 🌌 Local businesses report a 40% surge in visitors compared to last year, proving that sub-zero temps can mean red-hot economies. As one ski instructor told us: 'Harbin’s not just cold — it’s cool.' 😎
