What started as humble shoe workshops in Jinjiang, a city on the Chinese mainland’s southeastern coast, has exploded into a 300-billion-yuan ($42B) global footwear powerhouse. 🚀 CGTN’s latest exploration reveals how local entrepreneurs transformed ‘stitch by stitch’ craftsmanship into a high-tech, sustainability-driven industry rivaling global giants.
💡 Key players share their secrets: ‘We saw the world needed affordable quality—and we delivered,’ says one factory owner. From leveraging AI in design to tapping cross-border e-commerce, Jinjiang’s businesses now supply brands worldwide while innovating eco-friendly materials. 🌱
🌟 The city’s rise mirrors China’s broader economic shifts, blending tradition with cutting-edge tech. Experts call it a ‘Cinderella story’ for industrial hubs—proving agility and ambition can turn local trades into international success. Sneakerheads, take note: your next fav kicks might just hail from here! 👟
