Volkswagen is revving up its ties with the Chinese mainland, celebrating 40 years of operations while unveiling bold new plans at Auto China 2024. ๐ The automaker rolled out a sleek concept car infused with 'Chinese DNA' โ think futuristic design meets local cultural vibes. ๐จ
"China isn't just our biggest market โ it's our second home," declared Thomas Schรคfer, CEO of Volkswagen Passenger Cars Brand, in an exclusive chat with CGTN. ๐ค "We're all-in here. Whatever comes next, we'll keep innovating with China, not just for China."
Why the hype? ๐ฅ With EV competition heating up globally, Volkswagen's doubling down on localized R&D and green tech partnerships. Their China-made ID. series already dominates 75% of the brand's global EV sales. ๐
From Gen-Z gamers to eco-conscious investors, this move signals how global giants are betting big on Asian markets. ๐ก One thing's clear: In the race for sustainable mobility, collaboration is the new horsepower. โก
Reference(s):
CEO of Volkswagen Brand: Whatever happens, we will stay in China
cgtn.com