The 2025 World Games torch relay launched with star power in Sichuan as influencer Li Ziqi carried the 'Zhu Meng' (Dream of Bamboo) torch, sparking cheers from the crowd. 🌏 The viral video creator – famous for showcasing traditional crafts like Shu embroidery and bamboo weaving – became a living symbol of China's cultural heritage meeting global audiences.
Known for her cinematic portrayals of rural life, Li Ziqi has amassed over 100 million followers worldwide by turning ancient skills into digital gold. Her torch-bearing moment highlights how youth-driven content can bridge traditions: from hand-dyed fabrics to Olympic-style ceremonies.
Organizers say the bamboo-inspired torch design mirrors sustainable development goals, while Li's participation underscores the Games' theme of 'unity through diversity.' As the relay continues, all eyes are on how Gen Z icons are rewriting the playbook for cultural diplomacy. 📱✨
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Torchbearer Li Ziqi raises the 'Zhu Meng' torch at relay site
cgtn.com
